OUR APPROACH
Good data = Good decision-making
It’s our job to understand people – their motivations, their goals, their sensitivities. And we believe the best way to compel conclusive decision-making is by personally engaging with people.
We go into the field to find intersections of interest. We find out what people care about, we find out what candidates care about, and we find the intersection of those two points.
It’s critical to ask questions rather than make assumptions. Through quantitative research and analysis, we build strategies that inspire action, build connections with voters, create votes, and win elections.
A Structure for Success
A campaign without a strong internal structure is as powerful as a ship without a sail. It gets pushed around.
What our team does incredibly well is build a campaign structure that encourages communication, organization, and a simple focus: win the day, win the week, win the race.
We implement a “seven boxes” strategy that sets your team up for success each and every day.
The Right Message, at the Right Time, to the Right People
At this moment, technology allows us to reach more people with greater precision, frequency, and cost-effectiveness than at any point in human history.
Our team believes in harnessing all message-delivery ecosystems to create a passionate and engaged community of supporters that wakes up on Election Day eager to get to the polls.
Through television, digital, mail, and texting mobile devices, we deliver compelling message, build connections with pivotal constituencies, and win votes.
Tim KElly
Tim is an international election and communications strategist with expertise in quantitative survey research, media relations, campaign management, and digital media.
A protégé of legendary GOP political consultant and pollster, Arthur J. Finkelstein, a former aide to Senator Pat Toomey, and current colleague of renowned pollster, John McLaughlin, Kelly is the founder/owner of Kelly Strategy.
Tim has spent his career working with political leaders and election strategists from North America, Europe, and Africa to elect Presidents, Prime Ministers, Senators, Members of Congress, and Members of Parliament.
Tim has elected candidates at the state and federal levels in the United States and held senior roles in races for Governor, United States Senate, state Attorney General, and various legislative offices.
Kelly’s work also extends to private sector organizations and non-profits having established and supported myriad organizations in the United States.
He is a graduate of Fordham University and a regular contributing writer. He also devotes time as a mentor to high school students in Pennsylvania. An avid and accomplished skier, Tim has spent two decades as an alpine ski racing coach and instructor at Vail Mountain Resort in Colorado and Elk Mountain Ski Resort in Pennsylvania.